JioHotstar Introduces ‘Shop the Look’, a Seamless Product Experience Linking Content to Commerce
Mumbai, Jan 22: Imagine watching a show on your mobile phone and wanting to own a look that catches your eye on screen. JioHotstar brings that moment to life with Shop the Look, a first-of-its-kind contextual commerce experience available exclusively on mobile, designed to integrate discovery and purchase seamlessly into the viewing journey, allowing audiences to explore and shop what inspires them in real time – without disrupting playback or […]
