Chennai, Feb 4: JioStar Group today announced the appointment of Emmy Award winner Stephan Bugaj as Senior Vice-President of GenAI Content & Technology, advancing the Group’s vision of creating AI-native, next-generation entertainment experiences.
In his new role, Mr. Bugaj will spearhead the development of intelligent content pipelines, interactive storytelling formats, and scalable creative frameworks—enabling faster experimentation, richer audience engagement, and the global expansion of AI-driven media experiences.
Previously Chief Creative Officer at Genvid Entertainment, Stephan Bugaj co-developed the Massively Interactive Live Event (MILE) format, which merges streaming, gaming, and live audience participation. He has also built AI-native creative pipelines and tools for filmmakers, and as creator-showrunner, led interactive storytelling productions that combine real-time engagement with premium narratives—setting new benchmarks for intelligent media experiences.
A technology and creative leader with over 30 years of experience, Bugaj has held senior roles at DJ2 Entertainment, Pixar Animation Studios, Telltale Games, and Hanson Robotics. His expertise spans AI-driven content systems, adaptive narrative frameworks, digital production pipelines, and immersive media platforms—all aimed at expanding creative possibilities and shaping the future of entertainment.
JioStar Group is actively investing in AI-powered features across its content businesses, including conversational interfaces, second-screen engagement layers, and AI-assisted workflows. Bugaj’s appointment is expected to accelerate innovation in next-generation experiences and interactive formats for digital-first audiences at scale.