Indian consumers ditched hype in 2025 and chose clarity, comfort and conscious luxury
India’s consumer landscape saw some interesting, yet decisive changes in 2025.It evolved beyond impulse and aspiration towards a space that houses intention, awareness, and long-term value. Buyers across categories, spanning personal care and wellness, apparel, lifestyle and fine jewellery, grew sharper, more informed and far more selective in their choices. Enabled by faster commerce ecosystem, […]
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